The Challenge
VYBE is a Chicago-based nightlife app built to fix a problem every twenty-something knows by heart: deciding where to go on a Friday night. The founder had a finished product, App Store graphics, a polished brand identity, and a clear pitch — but no public-facing presence to send press, partners, venue owners, and early users to. He needed a launch site live before the next investor conversation and the first wave of bar and club partnerships, with a waitlist that could capture interest the moment people heard about VYBE.
The bar was high. The site had to feel as premium as the app — animated, dark, modern — without sacrificing performance on mobile, because the actual target audience would be scanning a QR code at a venue or tapping a link from Instagram. It also needed a clear, on-message story around the new Vybe+ rewards layer (line skip, drink and appetizer discounts, early access, member-only specials), without any of the crypto/Web3 language the original Figma file had been built around.
Solutions
Custom Vite + React 19 launch site
Built a fully custom thevybe.io with Tailwind 4 and Framer Motion — animated hero, 3D phone mockup, scroll-triggered sections, and 174 kB gzipped JS bundle that stays snappy on mobile.
Vybe+ rewards section, on-brand and crypto-free
Rewrote the Figma export from the ground up to remove every mention of tokens, Web3, and tokenomics. Replaced it with a clear "Introducing Vybe+" section showcasing line skip, discounted drinks and appetizers, early access, and member-only specials at partner venues.
Waitlist with serverless API + GHL integration
Built a Vercel serverless function that validates submissions and posts straight into the VYBE GoHighLevel sub-account via an inbound webhook — every email and phone number gets tagged "vybe-waitlist" and "early-access" the moment it comes in.
SEO + social share foundation
Per-page canonical, full Open Graph and Twitter card tags, branded OG image, and meta description tuned for the Vybe+ pitch — so links shared in iMessage, Instagram, LinkedIn, or X show a clean branded preview instead of a generic title.
We took the founder's finished Figma file and turned it into a production launch site at thevybe.io in days, not weeks. The site leads with an animated hero and a 3D-rotating phone mockup of the live app, then walks visitors through the discover experience, the Vybe+ perks, and a clear waitlist CTA. It's built on Vite, React 19, Tailwind 4, and Framer Motion — the kind of stack that gives us full control over animation and performance, with a final JS bundle under 175 kB gzipped so it loads instantly even on a phone at a club.
Behind the scenes, the waitlist form posts to a Vercel serverless function that validates the submission and forwards it to a GoHighLevel inbound webhook in the founder's VYBE sub-account. Every signup becomes a tagged contact in GHL automatically — ready to be enrolled in a launch sequence the moment the app goes live. We also rebuilt the messaging end-to-end: removed every reference to tokens, Web3, and crypto from the original Figma export, and rewrote the rewards section around the real Vybe+ value (line skip, drink discounts, early access, specials at partner bars, restaurants, and clubs).
“The site went from Figma to live on our domain faster than I thought possible, and it actually looks better than the file did. The waitlist drops people straight into our CRM — exactly what we needed before launch.”
— VYBE Founder
Key Outcomes
- Custom branded Vite + React 19 launch site live at thevybe.io
- Animated hero + 3D phone mockup, 174 kB gzipped JS, sub-1s build
- Vybe+ rewards section rewritten to remove all crypto / Web3 language
- Serverless waitlist API forwarding signups to GoHighLevel with auto-tagging
- Full Open Graph + Twitter card setup with branded share previews
- Deployed on Vercel with custom domain, SSL, and instant cache invalidation